Find out how Web 2.0 and social media are being used in the workplace as sources of information, for reputation monitoring, PR and for more effective collaboration both within the organisation and customers and clients. What actually works? Blogs, wikis, RSS? YouTube, podcasts, Sideshare? Flickr, Connotea, LibraryThing? Facebook, LinkedIn, Twitter? This workshop will look at the reality of 2.0: what is useful and what is destined for Gartners Trough of Disillusionment, never to be seen again.

Suitability: This workshop is suitable for staff at all levels who wish to gain a greater understanding of how social media work, and how it can be integrated into an information strategy.