This Course is Designed For:

 Corporate Strategists;
 Policy Formulators;
 Strategic Marketing Officials;
 Senior Executives;
 Senior Administrators;
 Chief Financial Officers;
 Charity Commission Representatives;
 Charity Officers;
 Government Ministers;
 State Department Officials;
 Local Government Officials;
 All those interested in the value, policy formulation, strategy development and implementation of Corporate.

Duration: 10 Days

Background and Introduction to, and Evolution of,
Corporate Social Investment (CSI)
Part 1: Organisation: A Definition
 Social Organisation;
 Formal Organisation;
 Business Organisation;
 Non-Business Organisation;
 Collegium: An Introduction.

Part 2: Organisational Authority and Power Structure
 Organisational Responsibility;
 Authority and Power: A Distinction;
 The Two Facets of Authority;
 Traditional Authority;
 Legal Authority.

Organisational Objectives and Internal and External Accountability
Part 3: Organisational Objectives
 Organisational Objectives – Generally;
 Business Objectives;
 Corporate Business Objectives;
 The Objectives Hierarchy;
 Corporate Social Objectives.

Part 4: Accountability as an Inescapable Phenomenon
 Internal Accountability;
 Upward Accountability;
 Downward Accountability;
 Outward Accountability;
 Accountability to Owners, Sponsors, Clients, Creditors and Industry.

Communication a Vehicle for Effective Policy Formulation, Dissemination and Implementation
Part 5: Internal Communication: Facilitating and Exploiting Corporate Initiatives
 Defining Communication;
 Barriers to Effective Communication;
 Improving Internal Communication Mechanism;
 Cross Cultural Communication;
 Communication and Presentation.

Part 6: Corporate Policy Formulation, Dissemination and Implementation
 Corporate Policy Formulation;
 Policy Dissemination;
 Policy Implementation;
 Strategy for Policy Implementation;
 Emergent Policy.

Corporate Social Investment: An Introduction
Part 7: Corporate Social Investment (CSI): An Introduction
 Defining Corporate Social Investment;
 Evolution of Corporate Social Investment:
 Significance of Corporate Social Investment;
 Functions of Corporate Social Investment;
 Types of Corporate Social Investment;
 Purposes of Corporate Social Investment;
 Evaluation of Corporate Social Investment.

Part 8: The Relationship Between Organisational Key Success Factors (KSF), Key Performance Indicators (KPI) and Corporate Social Investment (CSI)
 Defining Organisational Key Success Factors;
 Determining an Organisation’s Key Success Factors;
 Defining Key Performance Indicators;
 Determining Key Performance Indicators;
 Formulating Key Performance Indicators from Key Success Factors;
 Relationship Between Key Success Factors and Corporate Social Investment.

Preparing the Corporate Social Investment Infrastructure
Part 9: Establishing Corporate Social Investment Framework
 CSI and Business Development;
 CSI and Legislated Business Development;
 CSI and Marketing Budget For Social and Environmental Purposes;
 Economic Value of CSI.

Part 10: Practicalising Corporate Social Investment
 Policy Formation for CSI;
 Strategy Development: Towards the Implementation of CSI;
 Communicating CSI;
 Communicating CSI Internally;
 Communicating CSI Externally.

Part 11: Corporate Social Investment as a Survival Imperative
 Corporate Social Investment as A New Way of Thinking and Acting;
 Moving From Corporate Giving To Corporate Social Investing;
 Extracting Business Value From Social Investment;
 Which Nonprofits Qualify – And Which Don’t;
 Making a Declaration For Corporate Social Investing.

Part 12: Corporate Social Investment (CSI), Public Relations and Implementation
 The Importance of Public Relations in Corporate Social Investment (CSI);
 Communication in Corporate Social Investment (CSI) Public Relations;
 Public Opinion and Corporate Social Investment (CSI) Public Relations;
 People Management in Corporate Social Investment (CSI) Public Relations;
 Employing Ethics in Corporate Social Investment (CSI) Public Relations;

Risk Management in Corporate Social Investment
Part 13: Understanding Risk and Risk Management
 Management’s Perception and Calculation of Risk;
 Risk Probability and Improbability;
 The Traditional ‘Number Line’ and Traditional Risk Management Calculation;
 ‘Risk-Improbability Scale or Continuum’;
 Understanding Risk in Organisations.

Part 14: Crisis Management: Security and Natural Disaster Recovery
 Contingency Planning;
 Continuity Management and Disaster Recovery;
 Recovery Planning;
 Recovery Planning and Logistics;
 Business Continuity Management.

DAY 10
Part 15: Learning from Examples: Successful Implementation of Corporate Social Investment (CSI) Presumption of Return on Investment
 Corporate Governance: Organising for CSI Delivery;
 Dealing with Legal Compliance;
 Strategic Projects Management;
 Risk Management in Practice.

The course cost does not include living accommodation. However, delegates are treated with the following:
 Free Continuous snacks throughout the Event Days;
 Free Hot Lunch on Event Days;
 Free City Tour;
 Free Stationery;
 Free On-site Internet Access;
 HRODC Postgraduate Training Institute’s Diploma – Postgraduate – or
 Certificate of Attendance and Participation – if unsuccessful on resit.

We offer very attractive discount for groups of 3 and more people, from the same organisation, taking the same course. This discount is between ten percent (10%) and thirty three percent (33%), depending on the group size. Even with these discounts, we can also deliver courses for groups in the country of your choice.

Please feel welcome to contact me, at any time. My e-mail addresses are:; and
My Direct telephone number is +442071935906


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